So, what’s the downlow on iPhone cameras?

Whether you’re a professional photographer or just want to grab silly selfies with your friends and family, iPhone cameras are renowned for their crystal-clear contrast and stunning HDR results. With so many models to choose from, we’re here to give you a little insight into some of the best iPhone Apple cameras in the market, including:

  • iPhone 15 Pro Max
  • iPhone 14 Pro Max
  • iPhone 12


The best iPhone cameras in 2024

iPhone 15 Pro Max

Price: £1199 for 256GB / £1399 for 512GB / £1599 for 1TB

Sliding onto the scene in 2023, camera connoisseurs flocked to Apple’s luxurious titanium iPhone 15 Pro Max to take advantage of its jaw-dropping 5x Telephoto optical zoom – the longest ever on an iPhone yet. Sporting an impressive suite of 7 pro lenses, its quad-pixel sensor uses the innovative Photonic Engine and its dazzling 48MP camera for stunning low-light photos. No more noisy night snaps. Combining 2 super high-resolution images, the end result is a brilliantly bright, intensely detailed 24MP picture. That’s double the resolution of its predecessor. Want even more clarity? 48MP ProRAW shots give you the ultimate in colour accuracy, giving you pixel-perfect control over every detail.

Then there’s videos. Equipped with highest quality video in a smartphone, the iPhone 15 Pro Max is the first device to support ACES – the global colour standard for film productions. Using the super stable Action Mode and ProRES, you can make incredibly steady, action-packed movies, just like the pros.

As for portraits, its TrueDepth camera uses SmartHDR, true-to-life colour, an incredibly dynamic Night Mode function, and even lets you edit existing photos into portrait pics using advanced artificial blurring techniques.


  • 5x Telephoto optical zoom lets you shoot further than ever before
  • 48MP triple camera takes incredibly detailed pictures
  • 7 pro lenses to choose from


  • It is expensive

iPhone 14 Pro Max

Price: £1039 for 128GB, £1255 for 256GB, £1307 for 512GB, £1357 for 1TB

Making its way to the market in 2022, the iPhone 14 Pro Max turned heads with its innovative Dynamic Island software, but impressed fans more with the enormous leap in camera quality from the previous generation – jumping from a 12MP sensor to a whopping 48MP offering. With its super high-resolution snaps showing up to 4x more low-light detail, this was one of the biggest leaps in Apple history. Using Smart HDR 4 and improved Night Mode tech as part of its brilliant Photonic Engine, pictures come alive with beautifully vibrant, lifelike contrast, doing away with the noise while preserving subtle details in the shadows. Spot something in the distance? With 3x optical zoom at your fingertips, you can easily capture gloriously clear pictures, even from far away. Plus, its 12MP Ultra-Wide camera further improves Apple’s already stellar macro photography features, letting you focus in on fine subjects without sacrificing clarity.

The first iPhone to introduce Action mode, the 14 Pro Max was made with shooting ultra-high quality, slick video in mind. Boasting brilliant stability, it automatically adjusts to swaying, motion, and sudden vibrations, giving you unbelievably smooth playback.


  • 3x Telephoto optical zoom for sharp shots at a distance
  • Enhanced 12MP Ultra-Wide camera gives detailed macro shots
  • 48MP main camera for crystal-clear, super sharp images


  • Lacking 5x optical zoom

iPhone 12

Price: £499 for 64GB / £535 for 128GB

Released in 2020, the iPhone 12 made waves with its swift, standout computational photography. Building on its powerful predecessor’s dual camera system, the nifty A14 Bionic chip gives you vastly improved low-light performance, with its Wide camera providing 27% more light. What does that mean for you? Significantly cleaner images, lifelike contrast, deeper blacks, and much brighter pictures that better display fine textures – even in harsh conditions. Using Deep Fusion machine learning and Smart HDR 3, the phone’s clever Photonic Engine intelligently tweaks white balance and saturation to give you brilliantly natural results.

The first of its kind, iPhone 12 brought cinema-quality video into the palm of your hand, combining its powerful HDR capabilities with industry defining Dolby Vision. Paired with its Night mode Time Lapse functionality, happy snappers and pro film techies alike can take advantage of longer exposure times, meaning better light trails and beautifully clear picture, whatever time of day.


  • HDR videos with Dolby Vision tech for cinema-grade results
  • Enhanced Night mode image quality for stunning low-light shots
  • 12MP dual camera system


  • Night mode might be over-exposed

How to choose the best iPhone camera?

For your everyday photography, whether it’s sunset snaps or spur of the moment selfies, the iPhone 12 still impresses customers to this date, with the addition of stunning Dolby Vision video capture to bring out the best in your home movies. When it comes to professional photography though, the introduction of 48MP ProRaw pictures makes the iPhone 14 Pro Max stand out from the crowd, with the 15 Pro Max improving further by allowing you to shoot ProRAW and ProRES footage in a significantly more manageable file size. Both excelling in low-light shots, distant snaps benefit greatly from the iPhone 15 Pro Max’s 5x Telephoto optical zoom – though the 14 Pro Max’s 3x offering is still just as powerful. Sharing a 48MP sensor, it all depends on how you use your phone.

Latest iPhone deals

Once you’ve settled on your new iPhone, make sure to take a look at all the latest iPhone deals at, including brilliant offers on the latest iPhone 15 Pro Max.


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