After a lot of anticipation – and plenty of waiting – the iPhone 14 range is finally here. Recently unveiled at Apple’s launch event, the iPhone 14, iPhone 14 Plus, iPhone 14 Pro and iPhone 14 Pro Max are incredible bits of tech you won’t want to miss out on. But with each one packed with all sorts of different features, which is the right one for you? Our handy guide is here to help you decide.


iPhone 14 Pro and iPhone 14 Pro Max

When it comes to Apple, the iPhone 14 Pro and iPhone 14 Pro Max are as good as it gets. They’re both full of some of the cleverest smartphone features around, and a must-have if you’re a gadget fanatic.

The only difference between these two is the screen size and battery life. The Pro has a 6.1-inch screen and 23 hours of video playback, while the Pro Max has a 6.7-inch screen and a whopping 29 hours of video playback – perfect if you’re out and about a lot. Even if you opt for the slightly smaller Pro, you’ll still have an amazing picture, because both models have an OLED display, showing off razor-sharp details in movies and games. Don’t worry about sunlight spoiling the view either, because the brightness has doubled to make sure you never miss a thing.

Both models are powered by the brand new A16 Bionic chip. This small but very mighty bit of tech is the ultimate smartphone chip, racing through any number of tasks on even the busiest days. Now nothing will slow you down when you’re on the hunt for an important email or bagging concert tickets.

There’s a range of colours to pick for both models too, including deep purple, silver, and space black, giving you plenty of options for a super-stylish design. And with a Ceramic Shield coating that’s tougher than any other smartphone glass, there’ll be no reason to panic if there’re any accidental bumps or knocks.

You’ll be in safe hands should the worst happen because these phones will be able to fetch help, even if you can’t. Both models can listen out for certain noises and detect any sudden changes in pressure or G-force. If anything gets their attention, they’ll automatically call emergency services for you.

And for a finishing touch, the Pro and Pro Max are the only models where you’ll find the Always-On display, which keeps your home screen permanently on at a low light – no more tapping the screen just to check the time.

Pro and Pro Max Camera

We know a phone’s camera can be the difference between splashing out or passing on it, that’s why the Pro and Pro Max both have cameras with all kinds of tech to make every snap Insta-worthy.

Both come with a 48MP main camera, a telephoto lens, and an ultra-wide angle lens, and if you spot a pesky pylon at the edge of one of your landscape shots, you can simply crop it out without losing any of the detail – time to come up with some hashtags. Darker shots will look amazing too, with photos in low light looking twice as good on the main camera, and 3 times better on ultra-wide snaps than with older models. Now you’ll see everyone’s faces clear as day on those big nights out.

It’s time to say goodbye to grainy home movies too, because the Pro and Pro Max are the only smartphones that let you shoot, view, edit and share videos in crystal-clear Dolby Vision HDR, adding another level of colour and detail. And thanks to action mode stabilising any shakes, you won’t have to stay perfectly still trying to capture any movement.

The iPhone 14 Pro and Pro Max are available from 16th September. Shop our monthly plans with O2, Vodafone, and Three to help you spread the cost.

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iPhone 14 and Plus

If you’ve set yourself a budget – and you’re being good and sticking to it – then you can still have a phone full of amazing new tech for a lower price with the new Apple iPhone 14 and iPhone 14 Plus.

The displays measure up the same as the Pro and the Pro Max, with the iPhone 14 coming in at 6.1-inches and the 14 Plus having a screen size of 6.7-inches. Both have OLED screens as well, giving you amazing clarity and sharp detail. Watching a boxset long into the night? True Tone technology adjusts the ambient light so the brightness is always at a safe level for your eyes – the only headache will be finding something new to watch.

The premium versions of the 14 and 14 Plus come with the Ceramic Shield covering as well, keeping them safe from any sudden drops – don’t worry, we’ve all done it. Not only that, but there are plenty of colours to choose from too – blue, purple, midnight, starlight and (PRODUCT)RED™ – so you can really make your new phone your own.

If you’re after a phone with a long battery life, then the 14 and 14 Plus have got you covered. The iPhone 14 has 20 hours of video playback, while the 14 Plus will last for 26 (the longest ever on a Plus model), so they’ll have no trouble seeing you through long days out without a charger in sight. Both models will run super-smoothly too thanks to the A15 Bionic chip. It’s not quite as powerful as the 14 Pro Max, but it’s more than capable of running demanding apps and games without a hitch.


Just like the Pro and Pro Max, the 14 and 14 Plus have had camera upgrades to make your pics look better than ever. The main camera and wide angle lens from older models have been given a boost so shots in low light will look more than twice as clear and bright, and with 4K video, all your footage will look incredibly detailed. You can even give videos the Hollywood treatment with Cinematic mode, which keeps the camera focussed on what you want it to.

The iPhone 14 was released on 16th September, while the 14 Plus was released on 7th October. Shop our monthly plans with O2, Vodafone, and Three to help you spread the cost.

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iOS 16 update

iOS 16 – Apple’s new operating system – is on all the models we’ve covered, and even as an update on some older iPhones, with plenty of clever new features to check out. The biggest difference is just how much you can personalise your phone to really make it your own, like customising your lock screen to change text font, colours and what information appears on there. You’ll even get suggestions about which of your photos would look great as your wallpaper.

Accidentally sent a birthday text to the wrong person? You won’t have to face the inevitable confused reply, because you can now unsend messages up to 2 minutes after they’ve gone. Or if you’ve spotted an awkward typo, any texts can be edited for up to 15 minutes after they’ve been sent too. Handy stuff. The clever tech doesn’t stop there though – you can rewind and fast forward voice messages, copy and paste text from images and videos (yes, really), and when it’s time for a well-earned holiday, you can translate different languages and convert currencies too.

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